This document provides nonprofits with a useful guide for understanding intellectual property licensing and why it is used. In pursuit of achieving their mission and conducting charitable activities, nonprofit organizations often develop advertising and marketing literature, design logos, names and programs, and create products or written works. All of these things constitute intellectual property. If intellectual property is not managed well, a nonprofit organization may dilute or damage its rights to its own intellectual property and possibly infringe on the rights of others. However, if managed correctly, intellectual property can be protected and used as an asset that the nonprofit can license to others in order to further the organization’s cause and/or generate revenue.